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Whether you are an Internet or Affiliate marketer, you absolutely need to build your list of subscribers. The money is in the list. That's what everybody say, but it's not true. The money is in the relationship with your list.

A big mistake that many online marketers make (beginners and veterans alike) is thinking about their list like robots who send them money at the press of a button. This approach used to work a couple of years ago, but today people unsubscribe at light speed. They don't want to receive crap in their inbox.

In fact, there is a well known problem in the Internet marketing world when it comes to list building. It is known as the "dead list".

What is a dead list?

It is an unresponsive list. A marketer built a list via pay per click advertising, forums or article marketing, but they don't buy when he send a promotional email.

Why does this happen?

It happens because the very first emails he send to his list failed to build a relation. They failed to build trust.

When someone optin to your subscribers list, it's the proof that he is interested in your offer. Now, it's up to you to show to your list members that you care about them and that you want to help them resolve their problems.

They want to be sure that you are the real deal. They want to be sure that you have the solution to relieve their pain.

They made the first step by giving you their trust, so don't spam them with offers. Show them how they can get rid of their problems, give them fun stuff, videos, audios and free gifts.

Once every six emails or so, send them a product that you already reviewed.

If you can make their life better, they will thank you and buy from you in the future.

To learn more, download my Free Guide: "How To Earn $100K Per Year With Article Marketing".

Franck Silvestre makes thousands of dollars a year from affiliate and article marketing. Wonder what the secret to his success is? Discover how he does it at: http://www.mynetmarketingland.com/article-marketing/